Google and Blog Searching
According to Google, Google's Blog Search is "Google search
technology focused on blogs". It includes search engine results
specific to blogs not just in the Blogger.com community, but across
the blogosphere at large. You can access it at
http://www.blogsearch.google.com/
What the Big Deal Is !?
A lot of people have probably heard about this extra version of search
Google has added and are greeting it with a big yawn, particularly
since it's still in Beta. So what is the big deal, anyway?
The big deal is that the top search engine in the world, which was
already paying particular attention to blogs in regular search
results, seems to make a subtle statement with the introduction of
blog-specific searches.
Blogs are important enough to warrant their own special level of
search, and not just as an advanced search option, but in their own
search engine.
If search engines are paying attention to blogging that closely, you
should be too -- if you want better search engine results.
Current fans of blogs will be able to search the freshest results so
that they can see what is being discussed right now - information that
is often as fresh as the news, and draws upon sources that the
media-at-large either doesn't have ready access to, or interest in.
So to those with even the most obscure interests or hobbies, a blog
search powered by a top search engine gives ready access to fresh
information on any subject that someone can blog about.
And if a blog doesn't yet exist on these narrow themes? You can be the
one to start the discussion.